Takeover Thursday: Smart is Sexy
Join us every Thursday as Erin Lyons takes a closer look at young entrepreneurs on the rise.
Robin Kassner, CEO, Haute PR
What was your first job?
I was a greeter at the Gap in high school when I was 16.
If you could travel back in time, what is the one piece of advice would you tell your former self?
When you’re young, you try to fit in and you might not like the things that make you different, but when you’re older you realize the things that make you different are what make you special. I would say to love yourself and be proud of who you are.
Favorite spot for power networking?
My favorite restaurants, which are Per Se and Beauty & Essex.
10 Columbus Cir #4
New York, NY 10019
Beauty & Essex
146 Essex St
New York, NY 10002
Greatest achievement thus far?
I’m one of the top beauty and fashion publicists in the country. I’m an award-winning reality TV star. I’m a model, singer, and entrepreneur. I feel very lucky because I have the best career in the world!
Is there something (product, service, person, etc.) you cannot live without in your everyday work life?
My dogs Bruiser and Paris Hilton, the Haute PR team, my Louis Vuitton macbook case, and vanilla skim lattes from Starbucks.
Where do you see your business in the next 10 years?
I see Haute PR expanding nationally from New York to L.A. and eventually internationally to London, Paris, and Rome.
I currently have a new reality show in development about the fabulous lives of 4 single ladies in New York. I’m expanding my PR firm, Haute PR and I’m getting involved in real estate.
… and the actor who would play you in your Biopic would be:
Kate Upton or Jessica Simpson
“Be yourself, because everybody else is already taken!”
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